According to the latest report released by Newzoo, during the Christmas holiday in 2025, real-time service games became a major source of market income. Among them, Arc Raiders was in third place on the income list, while the Call to Mission and the Field series were “hard to focus”. Newzoo data (covering the United States, the United Kingdom, Germany, France, Spain and Italy) show that the Call to Mission series fell to fifth place on last month’s income list due to “growing internal and external challenges” and to eighth place in the field series.
The notable difference is that, according to the same period report of Circana, Operation Black 7 remains the United States champion of entity and digital sales during the holiday period, while Field 6 has steady top sales on the United States market in 2025 with over 7 million initials. According to Newzoo, field 6 “is difficult to maintain the momentum of growth when it was first launched” from a combination of multi-country data. In December 2025, the Dream Legend Z-A entered the top 20 of the December 2025 income list, in combination with the Expeditions of Light and Shadow: 33. The former has been “notable income growth” as a result of a leap from 10 to 11 in the DLC launch of the “super-intendency” and the latter has also risen from 10 to 16 in the TGA annual game recognition and grateful renewal.
In addition, the second season of the Amazon Radio series, which began on 16 December, led to a 42 per cent increase in the monthly active users of the series, but far below the peak of 500 per cent at the time of the first season. The income chain grew by 59 per cent, mainly as a result of the DLC release of Radiation 76. According to Newzoo, the total annual game income in 2025 was almost the same. However, new revenues increased by 21.5 per cent over the same period, largely driven by such developments as Field 6 Arc Raiders and The Assassins Letter: Fantasia. It was also reported that the United States market spent $60.7 billion a year on games, a small 1 per cent increase over 2024.
Overall, the short-term impact of the ongoing income-generating capacity of real-time service games associated with IP cross-media interaction is reshaping the market pattern of the traditional holiday season, with the long-term retention challenges of traditional 3As becoming more prominent.
